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Wanted: Girls Who Make Videogames


Submitted by thankeeka on June 18, 2007 - 1:35pm. Females in Gaming News

It's important to keep posting articles like this, because without talking about it the problem goes unsolved. Sadly, for me, I usually end up spouting the same opening, though tweaked a bit. Hey, I'd like to see you try and be 100% original all the time. Anyways, there's yet another article out now about how the videogame industry is still mostly dominated by men, and that more women need to get involved.

From the article:

Lucy was at a Game Developer Conference in San Jose, Calif., several years back, on her way to a business lunch. When she walked into the restaurant, she realized that she was awash in what she describes as a “sea of guys.”

“I was really taken aback,” she says. “Except for the wait staff, I was the only woman in the room.”

Lucy Bradshaw is vice-president and head of production and development at Maxis, the studio responsible for a few games you may have heard of, like “The Sims” franchise. Bradshaw has many successes to her credit, including “The Sims 2,” the fastest-selling PC game of all time. She’s currently leading a team that’s working on the studio’s highly anticipated “Spore” title.

But even though Bradshaw is a big shot in the game industry, she’s still a minority in a sea of guys. While exact numbers are difficult to chase down, the International Game Developers Association estimated that just under 12 percent of the game workforce is made up of women.

If you think those stats mirror the percentage of gamers that are female, think again. Women gamers comprise 38 percent of all players, says the Entertainment Software Association. And women make up 42 percent of all online gamers, according to a recent study from the NPD Group.

Read the full article over at msnbc.com


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