"A new publisher that they hope will act as the equivalent of an independent film company for small game developers" - Who wouldn't be in favor of that, since some of the best cinema in recent years has come from the indie darlings. But a game called "Hail To The Chimp"? Wasn't that a movie Homer saw on The Simpsons one time?

From the article:

Some video-game veterans plan to announce today the formation of a new publisher that they hope will act as the equivalent of an independent film company for small game developers.

The new company, Gamecock Media Group, has some of the same top executives as Gathering of Developers, a publisher that was founded in the late ’90s by several development companies that teamed up, like the first incarnation of United Artists in Hollywood, to gain more control over their business affairs. (It was sold in 1999 to the publisher Take-Two Interactive.)

“We want to bring some fun back to the game business,” said Mike Wilson, Gamecock’s chief executive. “We can make games that look like anything out there for less money.”

Read the full article over at nytimes.com