Nintendogs inspire ASPCA model pups to strut their stuff on the catwalk for fashion show and adoption event during National Dog Week.

WHAT:
Nintendogs, for Nintendo DS has sparked a nationwide craze and inspired the Nintendogs Doggy Fashion Show, where real-life dogs, including adoptable pups from the American Society for the Prevention of Cruelty to Animals (ASPCA), hit the catwalk. DS owners have adopted Nintendogs at a staggering rate and Nintendo hopes the fashion show will help pups from the ASPCA have even more success finding a home.

On the tail end of National Dog Week, come see what all the hype is about and be dog-gone entertained by these adorable pups in chic clothes from Little Lily, the fashion designer to the stars' dogs, including Paris Hilton, Britney Spears, Lindsay Lohan and Hilary Duff.

Throughout the show, the ASPCA will be on hand to help attendees adopt their favorite four-legged model. The genius behind Mario Bros., Donkey Kong and The Legend of Zelda, Mr. Shigeru Miyamoto, also will be in attendance.

VISUALS:
* Real fashion show runway covered with paw-friendly grass

* Watch as ASPCA dogs, primped to work the catwalk with their trainers, attract potential new owners

* Experience Nintendogs at interactive gaming stations

* Dogs and their owners get artist caricatures on site, and win giveaways including copies of Nintendogs, Nintendo DS systems, Puppy Love T-shirts, adoption certificates and more

WHERE:
Riverside Park
Pier I at W. 70th Street
Enter on W. 68th Street
New York, NY

WHEN:
Saturday, Sept. 24, 1-3 p.m.

BACKGROUND:
Nintendogs sophisticated artificial intelligence simulates a real dog in every way, and appeals to a broad range of consumers. With sales of a quarter of a million units in its first week of availability, Nintendogs is not only America's hottest-selling video game, but the best-selling new game franchise ever for a portable system.

Jason's Comments: I have to applaud Nintendo for helping a good cause. Go get yourself a dog.