SAN RAFAEL, CA, April 4, 2006 – Telltale, Inc., a rapidly growing digital entertainment pioneer, today announced a new pricing model for its titles that will accelerate growth for episodic digital entertainment. Effective immediately, all episodes in the Bone series that sell through Telltale's digital distribution channel will sell for $12.99, to align with current models in other entertainment media.

“We will expand the audience for games enormously by setting a price that competes directly with DVDs, music CDs, books and cable television,” said Dan Connors, CEO of Telltale, Inc. “The demand for downloadable episodic content continues to grow, and Telltale is providing a steady stream of rich, fully interactive digital experiences at the same price as traditional media which lack the interactive dimension.”

“Our team has been working on a number of fantastic improvements to the Bone episodes over the past several months, including this new pricing model,” said Troy Molander, COO of Telltale, Inc. “We're creating a system that makes it incredibly easy for audiences around the world to tune in regularly for episodes of their favorite series at Telltale.”

Telltale will release its second Bone episode, Bone: The Great Cow Race later this month. The first release in the series, Bone: Out From Boneville was released last Fall at a higher price point. As of today, the company is lowering all episodes in the Bone series distributed through its digital download channel to the new lower price of $12.99 each in line with the new structure.

The Bone games are available from Telltale’s website, and other digital distribution partners.