Reverb Communications Inc., a leading marketing, sales and PR agency, has been chosen by Artificial Studios as its agency of record. Reverb will lead the public relations campaign for Artificial Studios' upcoming video game titles as well as provide business development support.

"Reverb Communications' expertise and strong commitment to their client's success make them an excellent fit with our team," Jeremy Stieglitz, President of Artificial Studios. "Our new partnership with Reverb will let us focus on developing new console and PC titles."

Reverb Communications is a full-service agency that specializes in providing integrated marketing, sales and public relations programs to technology and entertainment-based organizations.

Artificial Studios is enjoying last week's successful debut of "CellFactor" at the Game Developer's Conference in San Jose, CA. Developed by Artificial Studios, CellFactor is a first person shooter demo running on Ageia's newly introduced PhysX hardware. The demo was met by press accolades, showcasing powerful and immersive gameplay physics effects.

"The Artificial Studio team is poised to do great things in the video game space," said Doug Kennedy, Vice President of Business Development for Reverb Communications. "Reverb is excited to be working with Artificial Studios as we prepare to launch a library of PC and console titles over the next few years."